Cloud & DevOps - 04 of 04

Reliability as a number. Not a hope.

SLOs your product team helped write, error budgets that govern release speed, on-call rotations engineers do not resent. We either run SRE for you, or stand up your team and train them - the goal is a system that stays reliable after we leave.

99.97%Median uptime · operated stacks
-54%MTTR after first quarter
24x7On-call coverage available
What you get

SRE as a discipline, not a job title.

Six muscles every reliable system needs - whether you have an SRE team yet or not.

SLO & error budgets

Product-led SLOs your CEO understands. Error budgets that govern release cadence and feature freezes - in writing.

SLO · SLI · burn rate

Observability

Metrics, logs and traces from one OTel pipeline. Dashboards that actually answer the on-call next question.

OTel · traces · USE / RED

Incident management

Severity model, comms rituals, IC role, paging policy. Pages route to the right human - not the whole channel.

IC · paging · comms

Runbooks & toil reduction

Every alert links to a runbook. Every runbook has a "why is this not automated yet" field. Toil tracked, capped, retired.

runbook · toil · automation

On-call & culture

Humane rotations, comp policy, follow-the-sun where it fits. Blameless postmortems that read like engineering documents.

humane on-call · blameless

Chaos & resilience

Game days, fault injection, DR drills, dependency "what-if" mapping. Resilience proven on a Tuesday - not discovered on a Friday.

chaos · game-day · DR drill
How it works

A flywheel: observe, respond, learn, automate.

SRE is not a project plan; it is a loop that improves every cycle. We help you turn that loop - then keep it turning.

SRE flywheelReliability compounds01 · ObserveSLO · alerts · traces02 · RespondIC · runbooks03 · Learnpostmortem · action04 · Automateremove toil

SLOs are the contract. Everything else flows from them.

Start by writing what reliable means - product can sign it, engineering can measure it. From there, the rest of the practice has a job to do.

  • 01
    Pick SLIs people care about

    Latency, success-rate, freshness. The number a customer notices, not a CPU graph.

  • 02
    Write SLOs with product

    What good enough means, in numbers. Signed by both sides - not negotiated mid-incident.

  • 03
    Govern releases by budget

    Budget healthy -> ship fast. Budget breached -> freeze, fix, then ship again. Policy, not vibes.

  • 04
    Retire toil quarterly

    Every quarter, kill the top three toil items. The practice gets cheaper, not more expensive.

Tech stack

The on-call toolkit.

What we bring to your platform - or what we operate on yours.

Observability

OpenTelemetryPrometheusGrafanaTempo / JaegerLoki

APM & logs

DatadogNew RelicHoneycombElasticSplunk

Incident

PagerDutyOpsgenieincident.ioFireHydrant

SLO platforms

Nobl9Datadog SLOGrafana SLOSloth (OS)

Chaos

Chaos MeshLitmusGremlinAWS FIS

Kubernetes

k8s autoscalingKarpenterKEDAIstio · Linkerd

Cost & perf

KubecosteBPF · PixiePyroscope

Practice

Google SRE BookBackstage on-callBlameless postmortem template
From vision to victory

From hope to a number, in eight weeks.

First SLOs live in week three. First chaos drill in week six. Steady operating rhythm by week eight.

01
Week 1-2
SLI / SLO discovery

Pick the SLIs that map to customer pain. Draft SLOs with product - not unilateral engineering numbers.

02
Week 3
Instrumentation

OTel everywhere. SLOs computed from real signal, dashboards stood up, alerting tuned to budget burn.

03
Week 4-5
Incident discipline

IC role, severity, comms template, runbooks. Practice with a tabletop before a real Sev-1.

04
Week 6
Chaos & DR drill

Fault injection on a non-customer-impacting day. Validate runbooks, find the gaps.

05
Ongoing
Operate or hand off

We run on-call alongside you, or hand the practice off with quarterly reviews.

Where it lands

Three SRE programs that stuck.

Reliability that survived the next quarter, the next leader, the next surprise.

Pattern · SaaS · MTTR

From 90-minute pages to 14.

Build-your-own SRE practice for a 200-engineer SaaS. SLO contracts with product, runbook discipline, OTel-first observability.

14 minMTTR · was 90
+18%Release throughput
OTelGrafana SLOPagerDuty
Pattern · Fintech · On-call

Humane on-call that engineers chose.

Re-shaped a brutal on-call rotation. Follow-the-sun coverage, comp policy, alert hygiene. Voluntary participation jumped 4x.

4xVolunteers
-62%After-hours pages
Opsgenieincident.io
Pattern · Health · Chaos

The Tuesday we broke on purpose.

Health-platform game day: simulated regional cloud failure during business hours. Failover worked, gaps logged, runbooks improved.

0Customer impact
22 gapsFound and fixed
AWS FISChaos Mesh
Why ETY

SREs who carry the pager.

99.97%Median uptime on production stacks we operate end-to-end.
-54%Median MTTR within the first quarter of an SRE engagement.
24x7On-call coverage available, with humane rotations and comp.
BlamelessEvery postmortem is a learning artifact, not a finger-pointing exercise.

Pick the three things that have to stay up.

Send us the three customer-visible behaviors that absolutely cannot break. We'll come back with SLO drafts, an instrumentation plan, and an on-call shape your engineers will actually opt into.